Applying the founders vision in the brand artistic approach, our design studio has created Grammoro’s identity emblem based on the blend of two themes ‘luxury of Italian Coin/ Gold / Wealth as concept’ on one side; and ‘beauty of the innocent Lily flower / the Soul / Purity as concept’. However, indulgence is reflected in the sketched vintage-coin that embodies a Yellow Gold strip and a White Gold center, blended around the central ‘lily flower’ illustration stemming out of sketched floral ornaments; the two, finally combines the universal message of PURE GOLD made with Italian quality and personal passion.
The identity ‘s first impact focuses on its promise and brand-proposition in delivering the unexpected, the simple and yet the powerful sway of ‘pure gold’, and in more depth the beauty that lasts as spectacular as young dream lasts forever. Grammoro’s back-brand story get’s all the details within it’s coin symbol, which we and our clients are deeply proud of as part of our endeavor for a perfect jewelry lifestyle muse-brand.